Increase in Organic Traffic
Increase in New Leads
Increase in Gross Profit
Decrease in Marketing Cost
BC FLOORS Marketing Case Study
Digital Marketing For Flooring & Home Improvement BusinessesWe have been working with BC FLOORS for almost 3 years now. And we are honoured to be a big part of BC FLOORS incredible growth and see solid positive results from the seeds we have planted. Before we partnered up with BC FLOORS, the company was mostly operating on cold leads and established relationships with builders. That business model was quite vulnerable due to dependency on relationships and seasonal work. Here is how we have set the company for success!
Services ProvidedMARKETING STRATEGY. Successful Marketing Strategy combines traditional & online marketing. Based on the budget and company goals, we develop a solid roadmap and KPIs to track the progress. REBRANDING & WEB DESIGN. We help build a trustful brand name and market recognition. Website development with responsiveness, speed optimization, security setup, landing pages and conversion tools. SEARCH ENGINE OPTIMIZATION. On-site and off-site SEO helps increase a website performance. We believe that SEO is the best long term solution for any business. It will provide your business with free organic leads and highest conversion ratio. SEARCH ENGINE MARKETING. Paid ads or Pay Per Click (PPC) Marketing is the most efficient marketing channel which also delivers the fastest results. It allows to estimate and set a certain cost per lead and maximum amount of leads per month.
Results Delivered600+ LEADS PER MONTH. A consistent flow of sales qualified leads allows any business to plan for the future and scale up. It allowed BC FLOORS to double their sales within 1 year. Impressive? Read on! $2M OF ADDITIONAL REVENUE GROWTH. Based on a consistent flow of new leads, BC FLOORS was able to triple total business revenue within 2 years. MARKETING AUTOMATION & REPORTS. All our services are closely monitored through KPIs and Metrics which makes us highly transparent for our clients. SAVINGS. We optimized the entire marketing strategy, increased marketing conversions and as a result managed to decrease a cost per lead. Overall, we reduced a marking budget by 56% per month. DIVERSIFICATION. The company has diversified its marketing channels which certainly brings more stability and certainty to its operations.
Paid Leads Generations
Pay Per Click Marketing (PPC)
Paid Marketing or Pay Per Click Marketing (PPC) is the most efficient online marketing channel. It is fully measurable, trackable and provides incredible targeting options. PPC delivers fast results for new leads generation. PPC Marketing can be used with any budget and for any industry. Main PPC Marketing Platforms – Google Ads, Bing Ads and Facebook Ads. Craftstrong® Marketing Agency PPC experts are fully certified to deliver results in all major industries.
SEO (SEARCH ENGINE OPTIMIZATION)
Organic Traffic (SEO)
Google, Bing, Yahoo have paid search ads (top of the page) and Free / Organic search results section. SEO or Search Engine Optimization is a Strategy and Set of Tactics which can bring your website up there and provide you with a flow of free requests. With a proper strategy in place, SEO will provide the highest Marketing ROI. But SEO Competition is super high, and most of the websites can never make it to the first page results. Craftstrong® SEO Experts always recommend to start with PPC Marketing first and then reinvest earnings into SEO campaign.
Marketing & PPC Audit
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Digital Marketing Strategy
Don’t just invest in digital marketing, know your options and potential outcomes
Landing Page & Website Design
We create Landing pages which provide highest conversion rates
PPC Management Services
Certified Bing & Facebook, Google Adwords Pay Per Click Management Services
No Contract / No Risk
No Risk, No Hidden Fees. We work on a month-to-month basis
Detailed monthly reports on leads, conversions and performance
We focus on marketing that focuses on your revenue/profit goals
We specialize only on specific industries to provide the best results